→ Strongbow
REFRESHING BY NATURE
REFRESHING BY NATURE
Strongbow is the worlds biggest cider brand, yet still so much of world is still to try cider for the first time. In 2019, we were challenged to create a global campaign for them centred around the idea of ‘What does the first sip of Strongbow truly feel like?’ The answer is the ultimate refreshing power of nature - jumping into a cool stream on a sizzling hot day, diving into a cool lake or a summer breeze blast. We dialled this refreshement up to eleven in our art directional social and print campaign shot in Los Angeles and TVC campaign shot in Buenos Aires.
Client: Strongbow •
Agency: CloudFactory •
Role: Art Director •
Creative Director: Jessica Kersten •
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Production: Connect The Dots (LA) •
Photographer: RJ Shaunsey •
GLOBAL TVC
DIGITAL / GLOBAL OUT OF HOME
SOCIALS