For the launch of the S6, we built an elevated art directed universe that positioned the bike far beyond the expected. Drawing from the language of luxury fashion, high-end fragrance and sci-fi surrealism, every frame turns the S6 into a sculptural object.
The lighting, angles and treatments were obsessively crafted to exaggerate form and dominate attention. An art directed world that repositions the S6 beyond category. Sculptural, surreal, and obsessively crafted.